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posted by Colleen Shirazi, May 21, 2006 at 1:50 AM (Pacific)

It's more than that too (see previous post). You start to develop signature pieces. These pieces need not be "different" in look; they need only be customized to you. These are the pieces you wear yourself--your "reach for" pieces, that go with the other items in your wardrobe.

From the beginning I wanted to make my own personal jewelry collection, and sell that. I realize it's probably the least lucrative approach. Making lower quality jewelry would be far less labor intensive...you could conceivably crank out hundreds and hundreds of pieces. Making, in the sense, higher quality jewelry would mean you could sell the pieces at a high price. Making highly unusual jewelry could mean higher sales in the sense that people may be more inclined to buy something if it looks unusual (whether they end up wearing it or not).

Making excellent pieces that you yourself wear every day...well, that's how I want to do it.
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