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Posted by Colleen Shirazi, Wednesday, August 10, 2005 1:39 AM (Eastern) Ahhhhh...this has become my favorite lipstick. Why this lipstick, above and beyond all others? It's probably not the greatest lipstick. And yet...I've been UEU'ing it (that means using it up). I wear it every day now. And I'm still not sick of it; I never get bored with it. I have a few other lipsticks to play around with--MAC Sophisto, Neutrogena MoistureShine tinted lip balms in Sunny and Warm--all highly recommended. The lip balms, particularly, are useful because they have SPF 20. Sophisto is technically the prettier, certainly the more universal of the two shades. Yet it is Viva Glam V that I consider to be "my" lipstick...my signature. VGV is too warm for those with truly cool coloring (unlike, say, that Sophisto). It's too sheer for those who seek color in their lipstick. It was fairly roundly dissed when it came out...too warm, too sheer, not enough color, and so on. So why the appeal to me...there are the practical factors. VGV is part of MAC's Viva Glam fundraising product series. 100% of the profits on the sales of these products, goes toward AIDS research. Aside from that...the pleasant feeling of buying and wearing a fundraiser...it also means that MAC will never discontinue VGV. There is the Lustre formula. It's highly moisturizing, and, for a sheer, it lasts well. The base color is rose...neutral rose. It's not brown enough to look brown or muddy, but it's more neutral than true rose would be. What I love best...what makes the lipstick...is the shimmer. It's...silvery gold. Cool and warm at the same time. Not as ordinary as gold or silver shimmer. It makes the lipstick glow. I suppose the moment of truth--whether to repurchase or not--will come soon enough, as I wear away my VGV day after day.
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